Sian Ní Chinnéide

Deepthroat

Client: Deepthroat

Product: NYC's new hotdog stand "Deepthroat"

Challenge: Create a series of social media captions to promote Deepthroat to Millenial and Gen-z audiences. Must include:

Instagram caption
Pinterest caption
Tiktok reel script

Insight: Gen-Z and Millenials love innuendos, memes, quick moving scenes (tiktok).

Strategy: Keep it short and witty. Include internet lingo to engage the target audience.

Proposition: Try Deepthroat hot dogs for a photo-worthy, funny, delicious time.

Tiktok Script:

https://acrobat.adobe.com/id/urn:aaid:sc:EU:2d5e904d-20a7-40d6-92d6-960fa2044f2c